How To Get More Media Coverage For Your Organization
YouTube reaches more 18- to 49-year olds in an average week than all cable TV networks combined. (Google)
TV coverage is not what it used to be.
If you really want to reach people, the way you do that is through their smartphone.
The most effective way to do that is by being your own media company and consistently producing video content that will appeal to your target audience.
Your own talk show is a great way to do that.
It's the most cost-effective and time-efficient way to consistently deliver your message to a worldwide audience.
[RELATED: The Top 5 Reasons Why Getting Featured On A Morning Show May Not Be Worth The Trouble]
What Can You Do With Your Own Talk Show?
A talk show is how you can create visibility and thought leadership opportunities for the leaders of your organization.
A talk show is how you can recruit your next generation of leaders.
A talk show is how you can attract donors to support your non-profit.
A talk show is how you attract whatever kind of strategic partners you're looking for to advance your mission.
A Talk Show Is How You Consistently Reach The Most People
To accomplish anything you're trying to accomplish, you have to attract the people you'll need to help you and a talk show is a very efficient way to do that.
You see the basic talk show format all day every day, across various media platforms because talk shows just work. They are a very efficient way to generate revenue, build awareness, and communicate a message.
Imagine what your business or organization could accomplish with 50 episodes per year of your own talk show covering topics important to you and your target audience.
You don’t have to try to get media coverage when you create your own media outlet.